The whole engagement, not the best slide.

$387,000 more revenue than the year before.

Their profile leads tripled and the leads they had to buy fell by a third. Their own invoicing shows 640 more jobs and $387,000 more revenue in the last twelve months than in the twelve before it.

+$387,000 more invoiced in twelve months. From their own invoicing, not modeled

Zero leads for four months. Now half the business.

Their Google profile produced nothing for four months straight. It now brings in more leads than every other source put together, worth an estimated $186,000 a year.

Worth an estimated $186,000 extra a year at 35% close and a $600 job. Modeled from measured leads, not invoiced

Fifteen days from baseline to a measurably bigger map.

A painting contractor covering three Texas metros was ranking around its shops and nowhere across the rest of each city. Four keywords, one grid, fifteen days to the first re-scan.

Worth an estimated $9,100 a month at 35% close and a $2,000 job. Modeled from measured leads, not invoiced

Seven keywords, all starting at zero.

Every tracked term returned the same baseline: the clinic held a top-three position at none of the grid points. Twenty-nine days later one term covered 93.5 percent of the map.

Worth an estimated $4,700 a month at 35% close and a $1,200 job. Modeled from measured leads, not invoiced

A service-area business that was only winning near the yard.

Coverage on the core service term sat at 2.4 percent of the grid. Twenty-eight days later it was 29.6 percent, and direction requests were running 124.7 percent above the same month a year earlier.

Worth an estimated $9,000 a month at 5% close and a $1,800 job. Modeled from measured leads, not invoiced

Five direction requests in six months, then three hundred and ninety two.

The clinic held a third of the grid on its lead treatment term and almost nothing in walk-in intent. Both moved, and the direction request number moved the furthest.

Worth an estimated $1,260 a month at 5% close and a $300 job. Modeled from measured leads, not invoiced

Eighteen keywords tracked. Seventeen went up. One went down.

The largest keyword set we have published, in one of the most contested local categories there is, reported in full including the term that lost ground.